3.3. Getting Started
You will need to create a Google Doc and make sure it is shareable so you can work as a group and participate in Peer Review. The team’s point person should create the Doc and share the link with the team. You will also post a shareable, editable link in the SWOT Report Peer Review Forum to which your peers can respond.
From there, choose a company that you as a group are interested in and complete the Research Activity. You will need to do some initial research to come up with a more detailed and generative research plan. How are people already talking about the company? What are the companies goals and values? You might review the Audience Analysis Activity and the research you did into what the company already knows. Once you’ve collected all of this information, you will be prepared to propose a problem, convince the company the problem is worth looking into, and put together a plan for determining the strengths, weaknesses, opportunities, and threats of the company.